Tuesday, August 11, 2009

Butter Yellow

Who knew that in the late 1940s, dairy interests prohibited manufacturers from coloring margarine (we called it oleo.) For a short time, white margarine was sold in clear sealed plastic bags with an enclosed capsule of dye. The consumer would burst the capsule, and squeeze the bag to distribute the dye. After a lot of squeezing, the color would resemble butter. Submitted by Ray Harding.

1 comment:

  1. When my lovely wife was about 6 years old, she thought that squeezing the bag took too long, so she decided to shortcut the process of coloring the margerine. She threw the bag down a flight of steps. The bag burst and splattered slick margerine all over the lower steps. It took her not-too-happy mother some time to clean up the mess.

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